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R&D: Partner solution resulted in short time to market and competitive assortment

Situation

A customer was spending many R&D resources to keep the company updated on textile solutions which represented a small part of the company’s revenue
Despite allocating resources in this field they still faced falling behind competition and lacking resources in their main focus areas

Action

A broader Medical Textile Partnership agreement was made with Tytex entailing:
- General market trend update meetings with the Tytex team who attends many technical exhibitions and seminars around the world
- Early involvement/sparring from Tytex in new product development projects

Learn more about our R&D offerings/services

Outcome

This agreement enabled customer to reduce product development time to market – getting it right first time
Customer gained a more competitive assortment on par with the best in the market
Customer freed up R&D resources (engineers and cash) that could be reinvested in focus product areas